Archive: October 29, 2014

AEOS supports Positive Luxury New Social Button

October 29, 2014

The first of its kind, Positive Luxury’s Trust Button combines the ability for consumers to trust a brand based on their social and environmental actions with the opportunity to give real time feedback on issues that are important to them.

Developed by the team behind Positive Luxury, the social button will communicate a brand’s positive actions before prompting consumers to ‘click to trust’. Consumers can then feedback in real time to questions asked by the brand.

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AOES Spelt Range

October 17, 2014

All AEOS skincare products contain pure biodynamic spelt oil, that is grown and harvested on the Aura-Soma® (Demeter-certified) biodynamic farm in Lincolnshire, and extracted using supercritical CO2 extraction to maintain the full properties of the oils. Spelt is an ancient cousin of modern wheat and is bursting with vitamins and proteins. Due to the way in which the plant itself is grown, the spelt as an ingredient is very ‘available’ to the skin for optimal absorption. Their spelt oil is rich in natural Vitamin E and essential fatty acids and boasts excellent antioxidant, moisturising and regenerative properties. As a result it may be particularly beneficial for prematurely ageing, very dry skin or when the skin is subject to harsh environments or extreme changes in temperature. Spelt oil has also been reported to help those with skin conditions such as eczema. AOES is excited to announce they have launched a specific specialised Spelt Range that utilizes the moisturising properties of spelt oil.

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